If your beauty shelf is due for a refresh, August has arrived with a lineup that’s impossible to ignore. From Korean-inspired skincare and high-performance makeup to science-backed haircare, indulgent body essentials and everyday beauty upgrades, this month’s launches blend innovation with self-care. These new arrivals deserve a spot in your routine.
HAIRCARE
BIOTOP PROFESSIONAL – 911 Quinoa Hair Mask
If your strands need a rescue treatment, BIOTOP PROFESSIONAL’s 911 Quinoa Hair Mask delivers hydration, nourishment and repair in one step. Enriched with quinoa, sunflower seed oil and Vitamin E, the formula restores softness, shine and manageability without weighing hair down. Its signature pH2O™ Technology enhances ingredient performance, making it ideal for colour-treated, chemically processed or dry hair that needs an instant refresh.
Oriflame – Milk & Honey Gold Nourishing Shampoo & Conditioner
Luxury meets everyday haircare with Oriflame’s Milk & Honey Gold Shampoo and Conditioner. Infused with organic milk, honey and glycerine, the duo gently cleanses while delivering lasting nourishment for softer, shinier and healthier-looking hair. The rich lather, elegant fragrance and dermatologically tested formulas make every wash feel like a salon-inspired ritual, while helping restore moisture and vitality to dull strands.
WOW Skin Science – Advanced Hair Growth Roll-On Serum
Haircare gets smarter with WOW Skin Science’s Advanced Hair Growth Roll-On Serum, a targeted scalp treatment designed to address hair thinning right at the source. Powered by clinically studied actives including Redensyl, Anagain, Baicapil and Procapil, alongside rosemary extract and saw palmetto, the formula helps support healthier-looking hair while defending against DHT-related hair fall. Its precision roll-on applicator ensures every application reaches the areas that need it most, making this fragrance-free serum a practical addition to every haircare routine.
SKINCARE
KorinMi – Signature K-Glow Collagen Mask
Bring the Korean skincare clinic experience home with KorinMi’s Signature K-Glow Collagen Mask. Crafted using premium Korean bio-cellulose technology and infused with the equivalent of 380 bottles of collagen ampoule essence, the mask delivers intense hydration, improved elasticity and a luminous glow. Designed to adhere closely to the skin for maximum absorption, it’s an indulgent treatment for anyone chasing that coveted glass-skin finish.
Mamaearth – Aloe Vera Gel with 100% Natural Aloe Vera & Vitamin E
A timeless beauty staple returns with a multitasking twist in Mamaearth’s Aloe Vera Gel. Formulated with 100% natural aloe vera leaf extract and Vitamin E, the soothing gel deeply hydrates both skin and scalp while helping calm irritation, reduce dryness and promote healthier-looking hair. Free from toxins, parabens and mineral oil, it’s a versatile everyday essential suitable for all skin and hair types.
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Ohria Ayurvedic – Ghee Collagen Sleeping Mask
Inspired by the timeless Ayurvedic philosophy of Rasayana, Ohria Ayurvedic’s Ghee Collagen Sleeping Mask is an overnight treatment created to nourish, replenish and restore skin while you sleep. Featuring a unique lightweight gel-ghee texture, the formula combines 100-times washed ghee with powerful skincare actives including Gotu Kola Exosomes, Natural Hyaluronic Acid, Okra Extract and Olive Squalene to deeply hydrate, strengthen the skin barrier and support the skin’s natural overnight repair cycle.
Alite – Anti-Acne Face Wash
For those battling breakouts, Alite’s Anti-Acne Face Wash introduces a science-backed approach to daily cleansing. Featuring Encapsulated Activated Charcoal, Sebum Control Enzyme™ and Ceraskin P, this non-comedogenic cleanser offers deep pore purification while maintaining hydration. Its multi-action formula helps reduce acne, control excess oil, calm irritation and minimise congestion, making it a dependable addition to acne-prone skincare routines.
MAKEUP AND BODYCARE
Anastasia Beverly Hills – Lip Velvet Collection
Matte lips receive a luxurious update with the Anastasia Beverly Hills Lip Velvet Collection. Available in ten versatile shades, these mousse-like lip colours deliver intense pigment with a soft-focus blurred matte finish that smooths the appearance of lip texture without feeling heavy. The precision teardrop applicator ensures effortless application, while the cruelty-free formula makes it a festive-season essential that transitions seamlessly into everyday wear.
PAC Cosmetics – Ever Stay Setting Spray
Humidity-proof makeup starts with the right finishing touch, and PAC Cosmetics’ Ever Stay Setting Spray is designed to keep every look locked in place. Featuring a dual film-forming formula, the lightweight mist sets makeup within seconds while helping prevent fading and creasing. Enriched with Niacinamide and Jinshan Rose Pure Dew, it also hydrates, soothes and supports the skin barrier, leaving behind a healthy, dewy glow that lasts throughout the day.
Aqualogica – Refresh+ Sugar Baddie Perfume Body Mist
Fragrance meets skincare in Aqualogica’s Refresh+ Sugar Baddie Perfume Body Mist. Bursting with notes of marshmallow, strawberry, whipped vanilla and creamy coconut, this gourmand-inspired mist delivers a playful scent that’s equal parts sweet and comforting. Infused with Hyaluronic Acid, it keeps skin feeling hydrated while leaving behind a long-lasting fragrance, making it the perfect finishing touch for your daily beauty routine.
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