Indian storyteller Anish Kumar has released his new film, ‘Bhav Bhagwan Che’, a 66-minute Indie Drama inspired by true events. It is a part of an anthology – ‘The Social Media Drug’. Written, directed and entirely produced by Anish Kumar himself, Bhav Bhagwan Che is a powerful and timely film inspired by true events that explores the rise of finance influencers and the growing obsession with stock market hype in India’s social media age.
Set against the backdrop of a rapidly digitizing economy, the film follows the lives of five individuals whose paths intertwine with a man who once ruled – and seemed invincible – in the world of stock markets and media. Bhav Bhagwan Che questions who we trust – and at what cost. It is a raw and powerful exploration of India’s obsession with quick money through the lens of stock trading, social media addiction, and psychological unraveling.
Anish Kumar is known for his book “The Game Of Choices” and for creating narratives that blend books, animation, music and films. Bhav Bhagwan Che is now available on his YouTube channel, iAnishKumar, making it accessible to the audiences worldwide 
“I wanted to capture a shift I’ve been observing, i.e. What social media and stock market engagement have become a focus for many,” said Anish Kumar. “There’s a continuous pursuit of likes, tips, and instant success, sometimes without full awareness of how it might affect one’s sense of self and balance. This film is an attempt to reflect on that aspect of our world—not to pass judgment, but to prompt questions about its underlying effects.”
The title Bhav Bhagwan Che—a Gujarati phrase meaning “Price is God”—serves as a double-edged commentary on both financial obsession and spiritual detachment. Shot with minimal resources, the film manages to strike a balance between entertainment and introspection, earning praise for its authenticity, acting, dialogue, and storytelling.
‘The Social Media Drug’ – an anthology series, addresses how technology can shape choices, influence thinking, and affect well-being. The films which are part of this series, encourage viewers to consider their own interactions in a world of constant notifications.
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